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Why We Do What
We Do

Where it All Started

At Ad Astra Performance, we are dedicated to supporting athletes of all levels in achieving their goals. Our founder, Sarah, has a life-long love of sport and is also a successful businesswoman with experience at the board level managing and motivating teams. With a degree in sport and a strong passion for mental skills, Sarah noticed a need for a holistic approach to athlete development. That is why she founded Ad Astra Performance, to help athletes reach new heights of success through a unique combination of mental and physical training.

Gymnast performing skills

“WE ARE WHAT WE REPEATEDLY DO. EXCELLENCE THEN IS NOT AN ACT BUT A HABIT.”

— Aristotle

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